I started telling stories on stage as an actor at a young age. Acting, writing, and directing are in my blood. While stories are always told one at a time, I’m currently fascinated by systems that allow us to scale stories to reach millions of people.
As a marketer, I fall in love with building the right nurture system. The worst marketing is spammy, low value, and makes people unsubscribe. The best Marketing Operations systems deliver the right story to the right person at the right time, surprising and delighting them and helping them take the next best action.
Here’s a smattering of my favorite storytelling systems, courses, and tools.
Dungeons and Dragons, a form of structured, collaborative storytelling, saved my life. Watch me tell a short story about it here.
Rune: A text-based computer roleplaying game (yes, a MUD for the nerds) based on Domhain an Duine, the world I created for D&D. Play it here (ChatGPT account required).
Autoresponder Madness – one of my favorite short courses on how to tell stories with open loops via email.